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Case Study: Americans Today Increasingly Connected to World of Digital Information

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Over 95% of Americans now own a cell phone of some kind. Over 77% of those who own a cell phone is smartphones.

While Millennials and younger generations stand out for their adoption of technology, older generations also embrace the digital life. There has been significant growth in tech adoption in recent years among older generations including Gen Xers and Baby Boomers.

Mobile Apps One is a full-service app development company that has been creating mobile apps since 2000, with customers from all across the United States, and throughout several different industries including homeowner association management, fast-food, trucking, schools, and more.

What is a Progressive Web App?

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A Progressive Web App (or PWA) is a web app that uses modern web capabilities to deliver an app-like experience to users. It differs from a Native app, which is exchangeable with Android and iOS systems.

PWA’s are universal and can accommodate various platforms. The user will experience visually the same app-like experience. PWAs are relatively new to the app world but have gained popularity within recent months.

It is important to weigh both the pros and the cons of both a PWA and a native app before deciding which is the best option for your company.

Mobile Apps One is a full-service app development company that has been creating mobile apps since 2000, with customers from all across the United States, and throughout several different industries including homeowner association management, fast-food, trucking, schools, and more.

4 Reasons Why Your Company Needs a Mobile App

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No matter if your business is big or small, a mobile phone app can be a huge benefit to your business. Increasingly, small to mid-sized businesses are following the mobile trend and implementing an effective online strategy that goes beyond having a mobile-friendly website.

Below is a list of reasons how having a mobile phone app can benefit your company:

1. Build Brand Recognition

At the very least, having your company logo appear on a mobile phone alone can build brand awareness. The more a customer sees it, the more inclined they will become be to buy the product or service that you offer.

Build an app with features and information that solidifies your company to that client. Stay consistent with your brand while developing your app and keep in mind what your customer will appreciate.

2. Set Yourself Apart from Your Competitors

Chances are that many of your competitors do not offer a mobile phone app yet. Put yourself ahead of the pack, and make your company more easily accessible by offering a mobile phone app.

3. Create Loyalty Program

Stay in the mind of your customers, by being just one click away. There are several ways to build a loyalty program for your customers to encourage repeat business.

4. Create a Direct Way to Reach Customers

Incentivize your customers to download your app when launching the app. Once downloaded, you have a direct channel to instantly reach your customers, whether that be by sending push notifications, or updating the app with weekly/monthly specials or sales.

Mobile Apps One is a full-service app development company that has been creating mobile apps since 2000, with customers from all across the United States, and throughout several different industries including homeowner association management, fast-food, trucking, schools, and more.